Make your expiration date and claim numbers reasonable, and the means of claiming, in-store or online, easy. Try a new image or copy and see if those changes have a significant effect on the number of Offer claims. Facebook has two options: to set a simple lifetime budget and let Facebook do all the work, or to promote later using another ads tool. The first method is more than sufficient for a first time poster who just wants to get the Offer seen by a number of people.
This will allow you to create your own customized ads for the Offer, being as specific as you see fit. This gives you the opportunity to design your ad strategy before the Offer has been claimed. You can also learn a great deal about whom those customers are. As we said, Offer ads function in the same way as Page Posts.
The content of the ad is pulled directly from the Offer image and text , and you can run both standard ads and Sponsored Stories. The Offer ad will also highlight the number of people who have claimed the Offer.
Drive sales online or in-store. Choose whether people can redeem your offer online, in-store or both. Extend your reach by promoting your offer. Help people remember to use your offer. Make it easy for people to redeem on mobile. Learn how to create an offer from your business Page on the Help Center. Share a discount on Facebook to drive customers to shop on your website or at your physical store. Online offers People who click "Shop Online" will be sent directly to your website to use the offer, or save it to use later.
See all the steps of creating an offer on the Help Center. Offer availability Choose whether people can redeem the offer online, in stores or both. Offer promo code and terms If you have a coupon code or terms and conditions, you have the option to include this information for your customers. What else can you do with your Facebook Page? Create an event. List an open job. Post to Marketplace. Was this page helpful?
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Elise Moreau is a writer that has covered social media, texting, messaging, and streaming for Lifewire. Her work has appeared on Techvibes, SlashGear, Lifehack and others. Facebook Twitter. Updated on September 01, Tweet Share Email. In This Article. Types of Offers. Step-by-Step: Create an Offer.
How Users Claim Offers. Tips and More Information.
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